This isn't a new game. It's been out on iOS for several months now. They only just recently put it on Android. It's made by the same studio who developed the mobile Dead Space title. It also adds to your galactic readiness rating in Mass Effect 3 when you collect intel in it.
It's surprisingly fun when you get the hang of it and it has a better presentation than I was expecting for a mobile game. It's a bitexpensive, though. Here's a trailer:
Played through and beat it and I agree that the controls do take getting used to. Apparently there is an option to have more traditional shooter controls under settings but I found it was harder to control in that mode.